(PT-BR)
We Learn é uma escola de idiomas com foco no ensino a médio-longo prazo por meio de um relacionamento colaborativo entre os professores e alunos, possuindo o método de se adaptar às suas rotinas e horários com profissionalismo, cuidado e acolhimento.
Recebemos a missão de fazer o rebranding da marca para um novo ciclo da empresa, com um novo naming, foco no digital, abrangendo uma nova audiência e evidenciando o ensino afetivo como principal foco.
A resolução final foi uma marca orgânica, com um símbolo minimalista e divertido, visando as redes sociais como principal ponto de contato, criando um equilíbrio entre o tradicional e o digital.
-
(EN)
We Learn is a language school with a focus on medium to long-term education through a collaborative relationship between teachers and students, adapting to their routines and schedules with professionalism, care, and support.
We were tasked with rebranding the company for a new phase, including a new name, a digital focus, reaching a new audience, and emphasizing affective teaching as the primary focus.
The final resolution was an organic brand with a minimalist and fun symbol, targeting social media as the main point of contact, creating a balance between the traditional and the digital.
Projeto: Studio Alma
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/4fd036e3-0155-4fc0-bc9a-b47930502c6f_rw_1920.png?h=bbae100b8c411739331e9f93ca79cbf2)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/45d54a2e-1229-43c9-b8d3-d183b04d6fde_rw_1920.png?h=119923c0491b4b2385b953fd64c7eee4)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/df13a631-fbf1-4045-a54d-3dba1fed4016_rw_1920.png?h=ff0771881263d14aaf0ce861d357e094)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/93919e5f-b85d-46f1-99a9-1e1a0bc9f337_rw_1920.png?h=d1536e239c838d764bfc96e306e9b0dd)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/64f48021-9a40-4f01-b4f5-95dc7dc0da2b_rw_1920.png?h=780d02e7ab44f2250d151a7c00fd551c)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/acbed195-8869-4ae8-b5c2-f7bc72ced0c6_rw_1920.png?h=d6fa806f8be93dc38c7dd0a5b5318a3d)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/e799edb8-b397-4814-ab1c-840ae6948ad6_rw_1920.png?h=c1b597abd844025dad5303e2a63902f7)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/cf9608d3-183b-448d-8e84-89fc92a36817_rw_1920.png?h=4649b946749cd817e4c2b2d01f0ae1b2)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/3597eedf-d481-4cfb-90c5-5e133540778d_rw_1920.png?h=7209da14093978392e51918a422e4a58)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/02c78c84-a1ed-4b06-9d21-1c682e56f96a_rw_1920.png?h=398134bd891244cabc7938b92a5b28fb)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/aa56571e-3302-4ff5-92cf-da71c0909782_rw_1920.png?h=ffa32b2e36b566f4bda24f343b56a039)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/07aee32b-c570-4704-b0b5-051f97a2314f_rw_1920.png?h=c257ceb4001e3de1917d9eafa98b54d6)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/46740ccf-a199-40d7-909c-b7c18a72920f_rw_1920.png?h=696ca300d8cbb72797335107df7791d5)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/afd276d8-6f81-4917-ad74-c749cc477a92_rw_1920.png?h=33f2251bb90e5621f0a5f84e179eede1)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/904eec21-98da-4ec3-8fec-12abda212c3e_rw_1920.png?h=d357f185e7b9154d480eb0b03fc2f736)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/6d0f9580-1e2b-475d-aeaa-4287529dceee_rw_1920.png?h=5a7393ab32e8dc78f25ed4e11ca89594)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/cba317d1-f56b-4304-90b2-c6b0de797258_rw_1920.png?h=cb98ee574f47bad543f83649d7c7d029)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/03f882cb-e5d7-4c04-900c-4758d36c3000_rw_1920.png?h=e81903bf869ca77ec838f51de5b3e6c1)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/6a16aa99-d0ae-4268-b759-a9a33ee4c9b6_rw_1920.png?h=500d3728d4da9fb890904e20e85924cd)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/a8123f50-5ba9-4ebd-8b03-a7200e1dcad5_rw_1920.png?h=15a492a503dabf448187b098cbb529d7)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/97d49c83-c5f4-4f3f-9646-4b774891f799_rw_1920.png?h=759ecb2b663a48eb73b3144f7afbeceb)
![](https://cdn.myportfolio.com/39790dce-b4d1-454b-9fdf-48eaa68a9192/45c368b7-f3a0-4cf5-9288-7cbaf31061f5_rw_1920.png?h=57e516b424bf3f923b2c185b4c2bbf54)